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2014 World cup kickoff

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The 2014 World cup began this evening June 12 with a colorful opening ceremony at the Arena de Sao Paulo in Brazil that reportedly cost around $4.5million to put together.

International music stars, Jennifer Lopez and Pitbull were joined on stage by Brazilian pop-star Claudia Leitte to perform the official World Cup song 'We Are One (Ola Ola)'.

The ceremony was followed by the opening match of the tournament - hosts Brazil vs Croatia. The match ended 3-1 in favour of Brazil.

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